Ackura's social monitoring tool, BuzzMonitor, is great at providing an insight into what your customers are talking about or identifies potential opportunities that you can use in future marketing. However taking the first steps into monitoring social media can be daunting so I thought I would provide 5 tips on how to start listening with BuzzMonitor.
It's a cliche that store managers have been telling their staff for years, but the term "The customer knows best" has never been such an acurate and relevant point thanks to the strength of social media and the voice it provides to the customer.
Social Media has revolutionised how we use the Internet and share information with one another. With Social Media conversations now take place between people all around the world and about pretty much everything, if it exists or even if it doesn't, more than likely there will be an online conversation going on somewhere about it.