PressRoom: The web 2.0 way to manage your public relations

PressRoom is an easy to use tool which publishes your news message in an optimised form for bloggers, social networks, social bookmarking sites search engines and news aggregators.

Why PressRoom?

Watch the Why PressRoom Video

How PressRoom fits in with your PR process

Step 1
Complete the Social Media Release template with headline, summary, body, key facts, quotations, links and contacts.
Step 2
Upload relevant photos and videos which will automatically be distributed to flickr and YouTube.
Step 3
PressRoom optimises your release for the web and automatically generates detailed meta-data.
Step 4
Publish news release; PressRoom automatically informs the most popular search engines and news aggregators.
Step 5
Export the content of the social media release to your email marketing system or use in conjunction with Ackura MessageSender.
Step 6
Track engagement with the news release by monitoring PressRoom dashboard.
Step 7
Understand and participate in the conversation.
Watch the Process Video

Key Features

  • Protected login
  • Multiple client PressRooms facility
  • Managed news aggregator feeds
  • Managed semantic web content
  • Managed search engine optimisation
  • Flexible pricing based on number of clients
  • Telephone support and service support with news release optimisation, video distribution, customised branding
Key Features

Take the Tour

Choose from the videos below to see how simple PressRoom is to use. Guided by a social media expert you will learn how to Edit Your Company Details, Add contacts and create a press release.

Find Out More

For more information on PressRoom email info@ackura.com or telephone Jon Keefe on +44 161 429 1497 to arrange an online demo.

Find Out More

Alternatively, download the PressRoom brochure.

A shout out for our social media news and press release service

In discussing PressRoom with PR, Communications Managers and Press Officers what often gets missed is that PressRoom is setup to achieve a different objective to the mainstream online news services, which very effectively puts news and press releases in front of journalists.

What PressRoom is designed to do is optimise the same news and press releases but for distribution to the social web: There’s no reason why you shouldn’t run both services side by side.

In designing PressRoom, we’ve paid particular attention to ensuring that news is optimised for the social web:

• News releases are optimised for Google News & Yahoo News and distributed to a host of blogging and news aggregation services.

• News is distributed through Twitter by automatically generating tweets which include the title of each press release with shortened url to the full article.

• Embedding YouTube videos and Flickr images brings in rich media content.

• Press releases are automatically added to Delicious social media bookmarking account.

• Google Analytics reporting compliments the comprehensive dashboard tracking from Technorati Cosmos, Yahoo Site Explorer & Delicious.

Which is great news for those who are looking to effectively integrate social media marketing into their online press & news service and engage a wider audience.

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • Google Bookmarks
  • E-mail this story to a friend!
  • LinkedIn
  • Live
  • Print this article!
  • Reddit
  • SphereIt
  • StumbleUpon
  • Technorati

Leave your reaction

Your email is never shared. Required fields are marked *

*
*