PressRoom: The web 2.0 way to manage your public relations

PressRoom is an easy to use tool which publishes your news message in an optimised form for bloggers, social networks, social bookmarking sites search engines and news aggregators.

Why PressRoom?

Watch the Why PressRoom Video

How PressRoom fits in with your PR process

Step 1
Complete the Social Media Release template with headline, summary, body, key facts, quotations, links and contacts.
Step 2
Upload relevant photos and videos which will automatically be distributed to flickr and YouTube.
Step 3
PressRoom optimises your release for the web and automatically generates detailed meta-data.
Step 4
Publish news release; PressRoom automatically informs the most popular search engines and news aggregators.
Step 5
Export the content of the social media release to your email marketing system or use in conjunction with Ackura MessageSender.
Step 6
Track engagement with the news release by monitoring PressRoom dashboard.
Step 7
Understand and participate in the conversation.
Watch the Process Video

Key Features

  • Protected login
  • Multiple client PressRooms facility
  • Managed news aggregator feeds
  • Managed semantic web content
  • Managed search engine optimisation
  • Flexible pricing based on number of clients
  • Telephone support and service support with news release optimisation, video distribution, customised branding
Key Features

Take the Tour

Choose from the videos below to see how simple PressRoom is to use. Guided by a social media expert you will learn how to Edit Your Company Details, Add contacts and create a press release.

Find Out More

For more information on PressRoom email info@ackura.com or telephone Jon Keefe on +44 161 429 1497 to arrange an online demo.

Find Out More

Alternatively, download the PressRoom brochure.

YouTube integration coming soon

Today we pushed our latest update onto the staging server for testing. This latest update adds a simple method for adding YouTube videos to the news releases created with PressRoom.

A new tab has been added to the release editor tabstrip for videos

A new tab has been added to the release editor tabstrip for videos

Clicking on the “Add Video button on the videos page, opens the new YouTube browser/search dialog.

YouTube Browse/Search Dialog

The dialog defaults to listing the current most popular videos on YouTube.

The dialogue allows you to search for videos by keyword and preview them by clicking on the thumbnail image.

Search results with a previewed video.

Search results with a previewed video.

If you have your own YouTube account and want to be able to find your own videos easily, you can enter your YouTube username in the service accounts page.

The video dialog will now default to listing the videos from your own account. The public videos are still available by clicking on the tabs at the top of the dialog.

Listing only videos from your own YouTube account

Listing only videos from your own YouTube account

In the “My Videos” view, you can still use the search box to search within you own videos by keywords. This will be particularly useful if you have a large collection of videos.

a search within "My Videos"

a search within "My Videos"

Videos which have been added to a release work in the same way as images, they appear as thumbnail images in the media section of the published release. Clicking on the thumbnail opens the video in an overlay allowing the video to be viewed.

A video viewed as part of a news release

A video viewed as part of a news release

We hope to release this functionality onto the live system early next week following a period of testing. I’ll post more details when the update is live.

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2 Trackbacks

  1. #5
    By Building a YouTube Dialog | Web Developer 2.0 on March 11, 2009 at 4:38 pm

    [...] are more details on how the dialog works over on the Ackura blog and I’ll try to put together a post detailing some of the more technical aspects of how I [...]

  2. #6

    [...] promised a few days ago, the YouTube integration for PressRoom has now been deployed to the live server. You can see an [...]

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